Wondering how to get clients, engage in conversations, and enroll your dream coaching clients to work with you?

At Evercoach, we have trained thousands of coaches with creating clients and building successful coaching practices.

We have personally tested many strategies ourselves, giving us a holistic perspective on what works in building long-term successful coaching businesses.

During our time, we have found there are very specific steps to understanding and implementing client acquisition strategies. Using these steps and strategies carefully, you are much more likely to increase the odds of your success.

A lot of what's in this may seem obvious.

Yet, most of us fail to follow this direction. Often leading to lack of success, frustration. Which then leads to a loss of hope. Without hope, it's unlikely that your business would thrive.

In this 5-part report, you will find a clear strategy and action steps on how to get clients - effectively!

Why do Coaches struggle Enrolling clients?

Beware of the greatest challenge you will face.

Like coaching, most service-based businesses get daily, weekly or monthly feedback. The feedback is so fast that just a single session gone wrong can implant the feeling of worthlessness, and you may doubt your capability as a coach.

Which brings us to your greatest challenge: You.

While strategies and techniques are useful in creating a thriving business, the reasons why you struggle in your practice are:

A careful study of these challenges presents the real reason(s) why you struggle to get clients.

3 Steps To Enroll Coaching Clients

Let's resolve the mystery of how to get clients.

Really, there are only three steps to getting clients. This is even more relevant when you are a new coach.

How To Get Clients Online

With the advent of Online Coaching, accelerated by the Pandemic, more and more coaching resources have moved online.

One of the ways you can get acclimated to online coaching is to approach the online medium in the same way you approach coaching in the physical world. 

Here's a 5-step framework you can follow to approach, engage, and enroll coaching clients online:

How To Introduce Yourself As A Coach

Now, you may be wondering: "How can I introduce myself as a coach in a way that's not weird or sales-y?"

Here is our best advice on how to do it in the most effective way:

2 Steps to Engage potential Clients In Conversations

You might be finding it hard to engage in conversations with your clients. This is even more difficult when you are in an environment where there are other coaches.

To find what works to start a conversation, we should first explore what doesn't work to start a conversation.

This is what doesn't work:

What does work as a conversation starter?

This may sound obvious, and I would implore you to review if your conversation starter fits these criteria? Is your conversation starter driving curiosity? Is it even interesting to your clients?

How can you start a conversation that creates potential client engagement?

Here is a technique that will help.

Master The Art of Selling

When you get to this stage, the only thing that matters is your ability to create a result, and then propose.

The classic mistake you would normally make is trying to get the result you want for the client, instead of understanding and relating to what your clients need.

Understanding the distinction between what you want for your client and what your client wants for themselves makes the world of a difference. A good coach knows it's not about them, but about the client.

So it's crucial to use the first conversation with a potential client to understand what is it they want, and then identify how you can help them achieve that. This is where your coaching ability becomes the key to enrollment.

Fail in this step and all the work falls like a house of cards. Nothing loses more clients than a poorly held coaching session for a client you don't really know.

You want to impress them with your capability in 20-30 minutes. Once you pass that threshold, your client is losing interest. But if you can already spark some insights and paint a picture of the possibilities they could open by working further with you in those 30 minutes, then all your enrollment work is done.

If you get them the result that they seek within that time, you have a glorious chance to enroll this client in your packages by simply sharing the details of the package. No need for any secret sales scripts or advanced coaching techniques.

So, how does a new coach create results in less than 30 minutes?

Here is how you get better at creating results every single day.

Watch the masters, the experienced coaches.

There is a unique ability that masterful coaches with over 10 years of experience in the field are able to demonstrate. You can see what they are doing if you observe them carefully.

If you can deconstruct what they are doing you can gain an insight into their capabilities which took them decades to build, in a matter of minutes.

Learning from the masters is the singular difference between coaches that have an abundance of clients and the ones that struggle to enroll them.

How you can learn from these masters; how you can watch their coaching in action; how you can tap into their minds; more on that in just a bit. First...

How To Enroll Business Clients

If you're a business coach looking to enroll your first few business clients, follow our proven 4-step process:

What To Do When A Client Says 'No'

So, you've approach your potential client, you had a powerful conversation with them, and you pitches your irresistible coaching package...

But then they started hesitating, doubting, or straight-up said 'No.'

What to do now?

Before you give up and leave the conversation, here's everything you need to know about why potential clients might say 'No' to your coaching, how to turn a 'No' into a 'Yes', and how to deal with pricing objections.