This article is a book review of An Audience of One by Srinivas Rao.


Whether you work in the creative sector or not, there will always be a time in your daily life where you need to tap into your inner creator.

But it's not always easy and sometimes might even be downright painful.

It's in these times of need that this book will come in extra handy! 

Thoroughly inspiring, An Audience of One by Srinivas Rao is a timely read for all those not just working in the creative sector, but also for those who like to express their creativity regularly yet are finding the process a chore rather than something enjoyable.

In five easy to read sections, each part is so relevant and easy to relate to that I found myself nodding along to so many of Srinivas’ comments!

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The book highlights the concept of reclaiming your own unique creative process, rather than working to the tune of others, which is so easily done in this social media-obsessed environment.

However, the message that is clear throughout the entire book is that creativity is a process rather than a product. 

Working in the creative sector myself, I found the advice compelling as every word he writes is very accurate, making his storytelling highly relatable.

Srinivas' combination of both solitude and working with others is thought-provoking as he highlights that, as creatives, being social and taking yourself out of society for a few moments are both equally important.

There’s also a chance for you as a reader to stop and pose a couple of questions to yourself, noting your own current creative habits, which I felt encouraged me to get actively involved in the book as well.

I especially found the help he offers about being present in the moment quite personal. It seems very obvious yet it's something many of us always manage to forget and it helped me realize that it's perhaps one of the biggest barriers to my own creative process.

The resources of this book are well worth a look at, with many of them pure gold to us creative types!

An area where I don’t usually tend to pay that much attention to, Srinivas has backed up his findings with an extensive resources section offering many further reads, podcast recommendations, and even apps which fully complement An Audience of One, taking it off the page.

He also includes many snippets of comments from well-known figures in the world of showbiz, the business world and indeed those working in the professional field, throughout this book. In fact, when a book starts with a mention of the late, great David Bowie, you know it’s going to be a good one!

So if you’ve lost your mojo, need a bit of an uplift, or merely want to reclaim your creative time back, this book is just what you need.

Natasha Zolotareva

Natasha Zolotareva

Media connector in the health and wellness industry, Natasha loves to meet people, discover stories which are worth sharing and help them to be heard. She combines her background in journalism and digital marketing to create compelling start conversations and help entrepreneurs, authors, and visionaries get public attention to their mission.

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Tags: Personal development