Frida Roberts is a Swedish a Performance & Business Coach and Consultant with a solid background in leadership as a CEO and various management roles.
She now works with individuals, teams and organizations to unleash their potential for peak performance while experiencing an amplified sense of purpose and joy in their life and work.
Frida’s approach is holistic and draws on cognitive neuroscience, positive psychology and adaptive leadership theory.
She is on a mission to humanize business - and being part of a paradigm shift within business and leadership practice - going from a primary focus on skill sets, to training different states of mind.
In a volatile and uncertain world, we need a new toolbox to maneuver consciously and successfully.
This shift will not only amplify performance and wellbeing, but it is also a movement that will positively impact the world.
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